Novartis Pharma
Organization of a Professional Forum "MS Forum 2024"
The agency Purple Key creatively responded to Novartis' request to organize the "MS Forum 2024", a two-day professional gathering for medical professionals in the field of neurodegenerative diseases.
Our approach and methodology
The forum brought together a series of leading panelists and experts, while Purple Key managed the complete logistical and technical coordination of the event. This included arranging transportation for participants to Hotel Nomad on Bjelašnica, whose unique setting provided an inspiring and comfortable environment for learning and knowledge exchange.
Beyond logistics, the agency developed all audio-visual elements, from professional presentations to multimedia content, and prepared all supporting materials as well as the event’s visual brand identity. Special attention was given to KV visuals, venue branding, and the production of video and photo materials, ensuring that every moment of the forum was documented and presented in the most impactful way.
Beyond logistics, the agency developed all audio-visual elements, from professional presentations to multimedia content, and prepared all supporting materials as well as the event’s visual brand identity. Special attention was given to KV visuals, venue branding, and the production of video and photo materials, ensuring that every moment of the forum was documented and presented in the most impactful way.

This comprehensive approach delivered a seamless experience for attendees, highlighted the professionalism and expertise of the forum, and further strengthened the event’s recognition within the medical community.












