Kult – Institute
Campaign Visual Identity and Animation
The visual identity of the campaign, accompanied by supporting animations, was developed for the needs of the Institute’s initiative aimed at informing the citizens of the Sarajevo Canton, with a particular focus on young people, about the harmful effects of corruption, the methods of reporting corrupt activities, and the mechanisms of legal protection available to whistleblowers.
Our approach and methodology
Our engagement encompassed the full creative and production solution for the project’s visual identity.
This included the development of the key visual (KV), the production of promotional animation, as well as the adaptation and preparation of all visual assets for various communication channels and formats.
This included the development of the key visual (KV), the production of promotional animation, as well as the adaptation and preparation of all visual assets for various communication channels and formats.
Through a modern and distinctive visual approach, the campaign contributes to raising awareness of the importance of transparency, accountability, and active civic participation in the fight against corruption in the Sarajevo Canton.
